A farmers market is one of the easiest places to test a small business. Shoppers come ready to buy local, they can see and touch what you make, and you get instant feedback on price and product.
This list covers 30 things that sell well at farmers markets, from food and plants to crafts, plus the rules, fees and booth tips first-time vendors need.
A note on our method: Dollarberg doesn't run a market booth. These ideas reflect what markets commonly feature, and the rules section points you to your own state and market, because requirements vary a lot by location (checked October 2026).
Before You Sell: Rules to Check
Market application: most markets jury vendors and limit how many sell the same thing. Some only allow growers or makers.
Booth fees: daily or seasonal fees set by each market.
Cottage food laws: your state decides which foods you can make at home and sell, and how they must be labeled. Many states allow baked goods and jams but restrict items that need refrigeration.
Permits: some foods (meat, dairy, prepared foods) need a licensed kitchen or health permit.
Sales tax: you may need a sales tax permit from your state.
Insurance: many markets require vendor liability insurance.
Your market manager and your state agriculture or health department are the best sources for local rules.
Top 7 Quick Picks
Fresh produce and herbs: the heart of every farmers market.
Baked goods: breads, cookies and pies (cottage food rules permitting).
Jams and preserves: shelf-stable and giftable.
Plants and seedlings: especially in spring.
Handmade soap and candles: strong sellers year-round.
Dog treats: pet owners are loyal repeat buyers (check your state's pet food rules).
Flower bouquets: impulse buys that sell out.
Food Ideas
Seasonal vegetables and fruit
Fresh herbs in bunches or pots
Eggs (rules vary by state)
Sourdough and artisan bread
Cookies and brownies
Pies and hand pies
Jams, jellies and fruit butters
Honey (if you keep bees)
Granola and trail mix
Spice blends and rubs
Kettle corn and popcorn (often needs a permit to pop on site)
Lemonade and iced tea (often needs a health permit)
Plants and Flowers
Vegetable seedlings in spring
Succulents and houseplants
Cut-flower bouquets
Dried flower arrangements
Microgreens
Handmade Goods
Handmade goods do well at markets because shoppers want something local and unique.

